Announcements

E-Book Release: Millet Magic Unleashed

millets cover

Gone are the days when millets were considered bird food. Millets are now the Magic food! We recently saw the revival of this magic ingredient and that was the main reason we organized a contest “Mother’s day Magic with Millets” as part of our Mother’s Day celebrations. You can find the details of the contest here and

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Announcements

Toka Box is here!

Toka Box Launch

I love this song from the movie Kochadaiyaan, especially for its lyrics. It’s an inspiring song which conveys that, “Change is the only constant and it is inevitable”. Same goes for our Treasure Box as well. The idea of Treasure Box germinated in a Whatsapp conversation in 2015. It didn’t take long for the idea

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Announcements

Young Tamil Author 2017 | Contest Announcement

youngauthoripaati

“Words are a lens to focus one’s mind” ~ Ayn Rand IMC is very happy to announce that we are partnering up with iPaati for the great initiative, the Young Tamil Author 2017. The contest is a wonderful opportunity to write and bring out your child’s imagination in a book format. It can be individual work

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Announcements

An Eventful November – IMC turns 5!

Festival of South Asian Children's Content

It has been an eventful November already and we are only half-way into the month! We wrapped up the very first Festival of South Asian Children’s Content successfully on Nov 5. The event was well-attended, full of spirit and celebrations. We enjoyed meeting authors and content creators we had only worked with online and facilitating

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Announcements

Yes, We Did Get Magical Millet Entries!

winners

When Vidhya gave us the idea of the millets recipe contest, and Preethi thought it would be wonderful to hold the contest for Mother’s Day, little did we realize that we would come up with such amazing ideas and recipes. Each entry we received has been unique and absolutely yummy! Whoever thought that one can

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Announcements, Contest

Let’s Celebrate This Mother’s Day With The Magic Of Millets!

mdc

Mothers hold a very special place in our hearts. This year, Mother’s Day falls on May 8th, 2016. This year we decided to celebrate Mother’s Day by combining our love for our mothers with our motherland 🙂 A Recipe Contest With Millets which are native grains of India, our Motherland! So go on and call your

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Announcements

A Book For Every Box – IMC’s Treasure Box sends a library for schools in India

A Book For Every Box

For those just joining us – IMC’s Treasure Box is a monthly subscription box that includes a hand-picked children’s book with an Indian theme, related activities with all the materials, a recipe and curated App suggestion. The box is curated with care in California. It focuses on building life skills, school readiness and academic skills through art,

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Announcements

Books to Browse – The Hindu Young World Goodbooks Awards

goodbooks awards

We need more of these…The Hindu Young World – Goodbooks Awards… To encourage the Indian authors and illustrators writing for young kids. To tell the awesome Indian publishers that they are doing an awesome job by encouraging writers and illustrators To let Indian parents know that we have a treasure trove of wonderful books with an Indian theme

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Announcements, Featured

Apollo Cradle Foundation – The Joy Of Giving

People donating toys at Apollo Cradle Foundation collection points

The ‘Joy of Giving’ is something that can not be replicated by any other emotion. While we do celebrate the first week of October as the Joy of Giving week, I learnt from my parents early on, that the more you give, the more you get. You don’t have to give millions of dollars, even

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Announcements

Happy New Year!

866a9e19-bdcc-416c-81fd-2dffd69d92ae

HAPPY NEW YEAR EVERYONE! 2016 is just a few days away and as we enter the new year, I am sure we all are busy making resolutions. The funny thing about resolutions is that we make them every year, only to break them in a couple of weeks. And yet, the newness of the year makes

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Announcements, Perspectives

Featured Blog Pick of The Month for December

Featured Blog Pick of the Month - December

Nabanita Dhar writes about ‘Pregnancy for Working Women’  PS: I had written this in the 8th month of my pregnancy, thinking of publishing it as the story of someone else. But somehow I didn’t get around to doing it. So, publishing it now for you to read, ponder and comment. I’ll wait to hear your

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Announcements, Parenting

Are Your Children And You Missing Out On Something? – Think Books, Just Books :)

just books

This is a sponsored post! You lay in your grandmother’s arms listening to the same story a hundredth time and yet feel the same excitement, joy of wanting to know what happens next. A memory most of us cherish – a bedtime story or a story on a sunny afternoon, when your mom is trying to distract

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Announcements, Perspectives

Featured Blog Pick of The Month for November

Blog Pick - Nov

I was in the Hindi class that my kids attend every week and was enjoying my time off by browsing my Twitter account (but of course!). There were about twenty kids in the class. Subconsciously, I realized there was a quiz going on between boys and girls. The kids will have to write the letters they

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Announcements, Perspectives

I Want To Be Just Like Mom!

Mango Shake

This is a sponsored post. Sunday afternoons, especially on a hot summer day, can be pretty lazy. You know when it’s siesta time and there is absolutely nothing you want to do. There are a million things pending, but then you still don’t want to do it because – well, because you are just feeling

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Announcements, Bilingual Products, Interesting Find

Weaving Our Way Through A World of Words! – StoryWeaver.org.in Launch!

storyweaver

‘Amma, tell me a story’ is something I hear every night! Every. Single. Night. And she wants a different story EVERYTIME!  How on earth is that possible? I mean, I do believe I have a decent imagination. But every time to tell a different story is way too tough! Plus, it doesn’t help when the

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